Harold Adamson worked in Hollywood, California, famously creating jingles for Desilu Productions, including the theme for "I Love Lucy." One day, Harold brought his stepson, Lloyd Crisfield, to the studios in hopes of inspiring him to work in the arts! Lloyd, strolling around the Hollywood studios, gazed in awe at the bustling movie sets. He watched the gorgeous stars as they arrived stylishly attired in their designer dresses, accented with glimmering diamonds and pearls. He thought to himself, "Every woman should feel this luxurious!" Understanding the power and emotion of jewelry, Lloyd was inspired in that very moment. In March of 1961, he walked into his stepfather's offices at Desilu and announced,"I am going to create a jewelry brand like no one has seen before!" Without hesitation, CRISLU was born. It was designed for you, your mom, your sister, and every other woman in the world who deserves to experience luxury and opulence. All at an affordable price. The first affordable luxury jewelry brand.



The CRISLU vision is to present a spectrum of timeless cubic zirconia jewelry and unique designer pieces of unparalleled quality, style, and value that make a clear and sophisticated statement about you while enhancing your personal style. Best yet, if you have an issue with your CRISLU jewelry, we’ll take care of you through our lifetime warranty program! 



CRISLU’s in-house fine jewelry designers create top-of-the-line cubic zirconia jewelry for everyone to enjoy. As a family-owned business, we put a lot of heart and soul into each CRISLU earring, necklace, bracelet, and ring. Our expertly trained craftsmen handset the highest quality cubic zirconia stones in precious .925 sterling silver then finish each piece of jewelry in pure platinum, 18kt gold, and/or 18kt rose gold. All of our cubic zirconia jewelry is 100% hypoallergenic. 



CRISLU jewelry is perfect for all occasions, whether you want to mix and match, travel around the globe, attend a wedding as the bride, bridal party, or a guest. Plus, CRISLU's hypoallergenic jewelry makes for a perfect gift! Our look-of-real cubic zirconia jewelry means you can literally wear it always. Leave your diamonds in the jewelry box and show off your CRISLU jewelry!



CRISLU's cubic zirconia jewelry can be worn in the shower or spa and is 100% fine jewelry cleaner safe. It is not ruined if it gets wet — just make sure you dry it off!  Following simple fine jewelry care instructions will help preserve the life of your CRISLU necklaces, bracelets, earrings, and rings. Head to our jewelry care page to learn more about how to keep your affordable fine jewelry safe and our lifetime warranty page to read about the program’s details. 





If you are a retailer and are interested in carrying CRISLU jewelry in your store, we'd love to hear from you. Please contact social@crislu.com for more information about wholesale cubic zirconia jewelry.



20916 Higgins Court, Torrance, CA 90501